兴趣爱好Successful digital marketing requires a solid strategy. But with the flurry of new digital tools and platforms landing in marketers’ hands every day, it’s easy to overlook one of the original digital communication channels: email. Marketing emails are synchronous with your brand identity — they demonstrate your uniqueness and persuade the subscriber to act. An effective marketing email comprises compelling content, audience segmentation, and personalization. Readers typically spend 12 seconds reading an email, and marketers put extra effort into grabbing readers&8217; attention within that time frame. Even so, the average&8230; Enter your email to receive this newsletter. Click data can provide your salespeople with some fast information and intelligence about certain prospects and their interests. The ContentMX Active Lead™ report is triggered by a ContentMX email newsletter. This report is emailed to you automatically after each mailing to provide salespeople with the name and contact information of each person clicking on the articles in the newsletter. This information helps guide the conversations your sales team has with prospects and customers.
